In the mouth it is scones, clotted cream, and apricot jam.

Claudia Amphora is Stefano De Pieri’s brand new wine. We had the privilege of producing a label for a short-run batch late last year. The magenta-foiled label resembles a deconstructed amphora and the colour palette depicted from Stefano’s roots—Mildura; with sun, grapes and water. The impeccable production of the labels is by the tremendously talented Taylor’d Press.

Award winning.

The Claudia Amphora label was fortunate enough to win some awards in 2020. We grabbed a Gold and Silver at the National Print Awards (label section). We could not be any more prouder of how the label turned out, with some other great labels on display.

The wine itself.

Claudia Amphora smells a bit like Viognier in that it has luminous yellow smells of apricots; yet there is also something caramelised root vegetable-like which suggests a richer style of Grüner Veltliner.

Do you have a similar project in mind? We’d love to hear from you.

> Reach out.

What is branding?


What is branding?

Stand out on the shelf.


Stand out on the shelf.

Discover our thoughts on the industry and and gain a greater understanding on how we think via our Journal.

View all Journal posts