Brand & website design—DGJ Roof Plumbing

With more than 30 years experience in roofing, the DGJ Roof Plumbing logo and identity were in need of a major overhaul. The challenge was to introduce a graphic that portrayed exactly what DGJ is to their clients, roofing specialists. The solution: the iconic Australian roof—corrugated iron, was applied in it’s simplest graphical form, accompanied with the new DGJ distinctive logotype. Fett. reinvigorated the colour palette and imagery to align with a typical harsh Australian climate—applying it to a list of extensive applications, including everything from ute and site signage to corporate stationery and workwear.